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Tuesday, April 6, 2010

While We're On Print...

I'm still thinking print after looking at Mikio Sakabe's 20XX and have been browsing around for more amazing print designers and exciting ideas, so how could I help but get very tied up in the wild and wacky world of London based designers Basso & Brooke.  Christopher Brooke, the English half of this design duo, was an illustrator while Bruno Basso, covering all things Brazilian, has the fashion background.  So with that combination of amazing illustrations and connections to the vibrant life of Brazil how could they help but become an imaginative and colourful force in the British fashion scene.







So many crazy, colourful ideas all rolled up into one big jumble of fun!  They are one of the most daring labels working in print and due to this have really develop a niche for themselves in the world of digital print.  Even more exciting is that as digital printing keeps evolving there is no doubt that these two will be on top of it.  They say that technology is at the forefront of their creative processes which only means all the more printed goodies for us!
If you're interested, this article on 'Shift' has an interesting interview with the designers and some shots of deliciously theatrical looks from a retrospective that they did as a part of Berlin fashion week in 2008.

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